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Ivanovic A, 2003
Marketing speak can baffle even the most experienced insiders. The Dictionary of Marketing is a comprehensive vocabulary of marketing terms, all explained in clear, simple English.
This fully revised third edition contains 7,000 entries, each >>>
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2008
Professional English in Use Marketing provides specialist vocabulary reference and practice for marketing professionals, as well as business and marketing students.
Offering comprehensive coverage of key marketing vocabulary, it includes 50 >>>
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Diggs-Brown, 2006
A concise handbook, THE PR STYLEGUIDE: FORMATS FOR PUBLIC RELATIONS PRACTICE serves as a complete style guide and reference tool. Learn to present messages that display great form and style with THE PR STYLEGUIDE. The most widely used and accepted >>>
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Sweeney, Simon, 2002
This practical series includes a number of specialist titles which help students communicate more effectively. Each book contains over 60 tests and over 500 key words and expressions. They are ideal for class use or self-study.
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