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5 822,00 грн. -15%
Цена: 4 948,70 грн.

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Срок формирования заказа: 29-33 дней 
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Marketing Logistics (Chartered Institute of Marketing (Paperback))


This interface is being recognized by business organizations as a key priority for management, and both practitioners and academics alike have placed a greater emphasis on the need to view the supply chain as a whole as the vehicle by which >>>

4 030,00 грн. -15%
Цена: 3 425,50 грн.

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Срок формирования заказа: 29-33 дней 
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Healing Client Relationships: A Professional`s Guide to Managing Client Conflict

Paul Glen

Can You Afford to Lose Clients? Long-term client relationships are the life blood of a professional service practice, but too often, professionals lose clients through conflict. This book will show you how to manage client conflict and restore >>>

5 433,00 грн. -15%
Цена: 4 618,05 грн.

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Срок формирования заказа: 29-33 дней 
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Marketing Management: A Strategic, Decision-Making Approach (w/GAMAR Software)

Harper W. Boyd, Orville C. Walker, John Mullins, Jean-Claude Larreche

The text is specifically designed for courses in which decision-focused cases are an important element and/or where student projects, such as the development of a marketing plan, are assigned.

12 030,00 грн. -15%
Цена: 10 225,50 грн.

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Срок формирования заказа: 29-33 дней 
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MP Internet Marketing: Building Advantage in a Networked Economy with CD

Rafi Mohammed, Robert J. Fisher, Bernard J. Jaworski, Aileen Cahill

9 836,00 грн. -15%
Цена: 8 360,60 грн.

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Срок формирования заказа: 29-33 дней 
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Channel Advantage, The


`The Channel Advantage` deals with one topic, and deals with it comprehensively and rigorously: how to construct a sales channel system that will yield world-class sales performance and durable competitive advantage. This book helps readers move >>>

3 134,00 грн. -15%
Цена: 2 663,90 грн.

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Срок формирования заказа: 29-33 дней 
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How to Design a `Wow!` Trade Show Booth Without Spending a Fortune

Steve Miller, Robert Sjoquist

1 066,00 грн. -15%
Цена: 906,10 грн.

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Срок формирования заказа: 29-33 дней 
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Selling: Building Partnerships w/GoldMine Software

Barton Weitz

Selling: Building Partnerships, 5/e, by Weitz, Castleberry, and Tanner is the first text to integrate the partnerships/relationship theme in the selling course. It presents selling theories and skills and encourages the students to practice >>>

3 503,00 грн. -15%
Цена: 2 977,55 грн.

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Срок формирования заказа: 29-33 дней 
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Marketing Mistakes and Successes (MARKETING MISTAKES)

Robert F. Hartley

A behind-the-scenes look at today`s biggest marketing mistakes and successes! Gain valuable insights by looking behind-the-scenes at some of today`s most notable marketing successes and failures. With the Ninth Edition of this best-selling >>>

11 875,00 грн. -15%
Цена: 10 093,75 грн.

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Срок формирования заказа: 29-33 дней 
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The Marketer`s Guide To Successful Package Design

Herbert Meyers, MurrayA J.A  Lubliner

The Leaders Praise The Marketer`s Guide to Successful Package Design "One of the first keys to unlocking the `black box` of successful packaging development, this book will provide the reader with fundamental principles to achieve a compelling >>>

2 277,00 грн. -15%
Цена: 1 935,45 грн.

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Срок формирования заказа: 29-33 дней 
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1001 Ideas to Create Retail Excitement

Edgar A. Falk, 2003

In a new, completely revised and updated edition of his 1999 classic 1001 Ideas to Create Retail Excitement, public relations and marketing guru Edgar Falk shows small, medium, and large business owners how to make the most of retail opportunitiesin >>>

2 149,00 грн. -15%
Цена: 1 826,65 грн.

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Срок формирования заказа: 29-33 дней 
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The Total Package: The Secret History and Hidden Meanings of Boxes, Bottles, Cans, and Other Persuas

Thomas Hine

In this fascinating excursion through popular culture and marketing history, design critic Thomas Hine decodes the secret language of packaging -- and explains the many subtle ways that boxes, bottles, and cans persuade us to spend our hard-earned >>>

2 376,00 грн. -15%
Цена: 2 019,60 грн.

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Срок формирования заказа: 29-33 дней 
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Marketing for Congregations: Choosing to Serve People More Effectively

Norman Shawchuck, Philip Kotler

How does a congregation do research, test its services, create and market a ministry, and evaluate results? By helping the reader overcome objections to marketing religion, this book guides pastors and other leaders of congregations to make better, >>>

12 021,00 грн. -15%
Цена: 10 217,85 грн.

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Срок формирования заказа: 29-33 дней 
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General Statistics, Student Solutions Manual

Warren Chase, Fred Bown

Key Features of the Fourth Edition * Chapter 4, Probability, is now optional * Ten new smaller data sets, in addition to the hallmark Framingham Heart Study Data * Streamlined! - Organizing Data and Describing Data are now combined intoa >>>

2 008,00 грн. -15%
Цена: 1 706,80 грн.

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Strategic Marketing : In the Customer Driven Organization

Frank Bradley

Marketing is the function within an organization that focuses directly on the customer. Strategic Marketing in the Customer Driven Organization places a unique emphasis on the reason for the existence of the firm -- to provide, communicate and >>>

3 898,00 грн. -15%
Цена: 3 313,30 грн.

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21 Secrets For Irrigation Contractors

Robin Tulleners

As part of Weathermatic`s 50th Anniversary, we have commissioned Robin Tulleners to prepare this unique business guide for the irrigation industry. This guide was written with the sole purpose of helping the irrigation contractor stay in business. >>>

6 633,00 грн. -15%
Цена: 5 638,05 грн.

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Annual Editions: Marketing 04/05

John E Richardson, John Richardson

The articles selected for this twenty-sixth edition of Annual Editions: Marketing, address marketing theory and application in a wide range of industries. In addition, they reveal how several firms interpret and utilize marketing principles in >>>

8 935,00 грн. -15%
Цена: 7 594,75 грн.

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Marketing Paperback w/PowerWeb Package

William O Bearden, Thomas N Ingram, Raymond W LaForge

Marketing: Principles and Perspectives is a cutting edge text. In the first edition, we demonstrated this leading coverage with our strong integration of Integrated Marketing Communication and Direct Marketing. In the second edition we continued >>>

5 390,00 грн. -15%
Цена: 4 581,50 грн.

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Principles of Retailing

John Fernie, Christopher Moore, Suzanne Fernie

Referring widely to real examples of change and best practice in modern retail management, it gives students a thorough grounding in:* The changing retail environment* Managing change in the retail sector* Understanding the supply chain* Mastering >>>

3 079,00 грн. -15%
Цена: 2 617,15 грн.

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Срок формирования заказа: 29-33 дней 
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Marketing & Selling Professional Services: Practical Approaches to Practice Development

Patrick Forsyth

3 277,00 грн. -15%
Цена: 2 785,45 грн.

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Cutthroat: High Stakes & Killer Moves on the Electronic Frontier

Stephen Keating

A lively, fast-paced, unauthorized account of power brokers and sky-high deals, "Cutthroat" is the one book you must read to understand the players, the tactics, and the future in the brutal telecommunications market battle between satellite TV and >>>
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